Miu Miu CustoMIUzation Project Opens in London

Posted September 15, 2016 at 10:43 am in Fashion, News

MIU MIU have announced the launch of their original CustoMIUzation project. For a limited time only, the customers at Miu Miu, in the New Bond Street store, will be able to personalise their bags with a selected rage of exclusively designed patches.


The brand has designated a selection of madras leather and denim bags to be decorated with patches that include motifs based on latest AW16 ready-to-wear collection, as well as some designed especially for the occasion.  A total of 12 unique, heat-sealed badges are available embodying Miu Miu’s playful aesthetic evident in the signature stars  – as well as slogans such as Love, Kiss and Forever.

A dedicated Italian artisan has been scheduled to assist the customers with their CustoMIUzation designs over an approximate period of 30 minutes which are needed to customise each bag.

by Magda Pirowska

The CustoMIUzation Project is available at Miu Miu, New Bond Street, London from September 16

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