LUXURY accessories brand, Rae Feather, has been named as a Walpole 2018 Brand of Tomorrow, the organisation’s flagship development programme. Through this programme Walpole, the body for the British luxury industry, selects 12 innovative British luxury brands to be part of a year-long programme of workshops and mentoring, helping to develop their business skills and foster their growth. This is achieved through a pairing system, wherein each brand is partnered with an experienced UK luxury executive from whom they receive a year of personal mentoring and one-to-one coaching.
The transference of skills and the growth of mutually beneficial relationships within the luxury industry are the core aims of the Brands of Tomorrow scheme. Its objectives are not limited to Britain and the luxury sector either, but instead are aimed at helping the wider business economy to prosper.
Rae Feather’s brand ethos is grounded in the idea of bringing joy to the simply things in life. They are well-known around the world for their woven baskets and clutches, for which they offer the addition of hand painted, monogrammed initials.
The Brands of Tomorrow programme is now in its 11th year, with some of its graduates including Orlebar Brown, Charlotte Olympia, Nyetimber, Bremont and Emilia Wickstead, while past mentors include senior executives from Selfridges, Rolls-Royce Motor Cars, Harrods and Oliver Sweeney.
by Daisy Sewell