Archives for Turkey

Turkish Millinery Brand Merve Bayindir Moves to London

BESPOKE Turkish millinery brand Merve Bayindir have moved their creative operations to the British capital amid ongoing political turmoil in the Middle East. The melting pot that is London offers the mother-daughter duo, who are already reputed designers in their homeland, the chance to exercise their creativity and further develop their label, in a city that welcomes and positively supports emerging sartorial talent.

A Merve Bayindir SS17 hat © Merve Bayindir

Their stunning and thoroughly original SS17 collection is certainly illustrative of that talent. Each of the designs is representative of one of the four elements – striking shapes, magnificent colours and intricate details artistically, subtly and rather cleverly combined to embody earth, air, fire and water.

Another Merve Bayindir hat for SS17 © Merve Bayindir

The line also explores the effect produced when these elements merge to create new materials and the collection is thus further segmented into three main themes – each with its own colour palette. Brilliant yellows, oranges and crimsons symbolise fire, whilst black, white and red pieces represent embers. The particular glamorous black, gold and glittered pieces encapsulate the beauty of gemstones.

A hat from Merve Bayindir’s collection for SS17 © Merve Bayindir

Each of the designs are created by hand, and each is therefore a truly bespoke, entirely unique item to cherish for life, with fascinators starting at £350 and more elaborate hats priced up to £1,400.

A hat from Merve Bayindir’s collection for SS17 © Merve Bayindir

by Hannah Bergin

Merve Bayindir collections are exclusively stocked at Idylist Showroom (by appointment only)
26 Elvaston Place, Chelsea London SW7 5NL

Maviada Jewellery Opens Online Store

LONDON-based, Turkish-born, and Mediterranean-inspired, Maviada Jewellery has launched an e-commerce shop, allowing its customers to purchase the brand’s characteristically refined, highly sophisticated pieces online for the very first time.

Antibes Single Earrings. Photograph: Maviada

The collection comprises earrings, bracelets, necklaces and pendants, each made from 18ct gold vermeil or 18ct solid gold, in rose, yellow and white hues. The classic designs feature a number of ethically sourced gemstones such as aquamarine, purple amethyst and pink tourmaline which add a subtle touch of the exotic, which indeed inspired and remains at the very heart of the brand’s character and aesthetic.


Bodrum Bracelet Photograph: Maviada

Maviada was founded in 2009 by Istanbul-born Eda Elbirlik, who grew up in the USA but remained profoundly attached to and infinitely inspired by her Turkish heritage. “My inspiration for a Maviada collection comes from many sources, but mainly, my summer holidays on the Aegean coast in Turkey. The blue green turquoise sea waters of the Mediterranean were, and continue to be, a calming influence on me and help me balance my life accordingly. From the soothing colours of the sea, the silver green hues of the olive trees, the bright, multi-coloured glow of the ceramic tiles — they all add to and influence my design concepts for each collection,” she says.


Antibes Cascade Earrings. Photograph: Maviada

by Hannah Bergin

The collection is available from the Maviada website.
Prices start at £155 with limited edition 18ct pieces priced at £3,025.